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Lisa Gansky
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Insurance and funding traditionally drive capital investment. But in a world based on access, not ownership, the duration, value, cost and extent of financial services is distinctly different.
- Lisa Gansky
#Cost
#Drive
#Investment
#Value
#World
Some of history's cleverest business minds understood the power of share platforms, from the aggressive titans who made fortunes building the nation's railroads, to Conrad Hilton, who created the first premier brand of international hotels.
- Lisa Gansky
#Building
#Business
#History
#Power
A new model is starting to take root and grow, one in which consumers have more choices, more tools, more information, and more power to guide these choices. I call this emerging model 'The Mesh.'
- Lisa Gansky
#Choices
#Grow
#Information
#New
#Power
Your brand is your public identity, what you're trusted for. And for your brand to endure, it has to be tested, redefined, managed, and expanded as markets evolve. Brands either learn or disappear.
- Lisa Gansky
#Disappear
#Endure
#Evolve
#Identity
A brand is a voice and a product is a souvenir.
- Lisa Gansky
#Brand
#Product
#Souvenir
#Voice
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