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Jochen Zeitz

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We decided that sports, lifestyle and fashion were three elements that could be mixed together to a very unique formula. That's what we did: make Puma a very sports-fashion brand when, at the times, everybody talked about sports and sports performance and functionality. We said, 'Well, it's about more.' - Jochen Zeitz

I believe in metaphysics. I don't believe in God because I think that is a human simplification of the things we can't explain. But I believe in a greater universe. - Jochen Zeitz

I was actually accepted into medical school in Italy. But then I wanted to come back and learn medicine in Germany. And while waiting, I decided to join a business school. I figured it would be useful for doctors to know some business as well! - Jochen Zeitz

I always wanted to be a medical doctor, and I never thought of business. - Jochen Zeitz

Let's recreate the equivalent of the Met Ball in Europe and, rather than for the museum, give the money to environmental causes. - Jochen Zeitz

I call upon governments to start supporting companies to use more sustainable materials in their products instead of continuing with antiquated incentives, such as import duties on synthetic materials that are in principle much higher compared with those placed on leather goods regardless of the environmental footprint. - Jochen Zeitz

We should eat less meat - all of us - and we should use less leather. I mean, that's reality. - Jochen Zeitz

Unless the local community signs up, wildlife won't survive. And without wildlife, no one will visit. - Jochen Zeitz

The old way of doing 'good business' was based on the principle, 'the ends justifies the means.' In the future, good business will invoke 'the means justifying the ends.' The E P&L can already serve as an important tool to help this shift in commerce from generating profits with collateral damages to profits with collateral benefits. - Jochen Zeitz

Everything is interconnected. The moment you take philosophy, psychology, religion and business and look at the underlying commonalities, that's when you start looking at business in a different way. - Jochen Zeitz

Puma is a brand deeply rooted in sporting lifestyle. - Jochen Zeitz

We always try to reinterpret sport in an innovative, fashionable way, and when we do fashion, we're always trying to bring our sports heritage into the fashion world. - Jochen Zeitz

I can well imagine making acquisitions so long as these are complementary to Puma and move it forward. - Jochen Zeitz

I picked up the phone and called Herbert Hainer, the CEO of Adidas, and said, 'Well, it's Peace Day coming up. I think it's about time after 60 years to end this feud. How about doing something together?' - Jochen Zeitz

Walking out into the bush still feels the same as when I first came to Kenya in 1989, on the day the Berlin Wall came down. - Jochen Zeitz

If we look at pricing holistically, we'll create a more solid business. - Jochen Zeitz

If we bring together the right people, communities can flourish and wildlife can survive alongside them. - Jochen Zeitz

Puma was all about function and not at all about design. The founder of the company always believed functionality and performance were the only ingredients that could make Puma successful and design never mattered. - Jochen Zeitz

The puma... the cat... is not just about power and speed and strength... but it is also a very elegant animal. That's what we've tried to reflect in our products. - Jochen Zeitz

Sustainability is no longer about doing less harm. It's about doing more good. - Jochen Zeitz

#Sustainability

We should bring in an environmental attitude, and I think luxury should automatically be about sustainability and quality. - Jochen Zeitz

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